PPC & Google Ads That Deliver Real Returns
Get your business in front of customers who are actively searching for what you offer. We manage your Google Ads campaigns with complete transparency — you always know exactly what you're spending and what it's delivering.
What Does PPC Management Include?
From account setup to ongoing optimisation, we manage every aspect of your paid search advertising.
Brambla's PPC management service covers Google Search Ads, Google Shopping Ads, keyword research, ad copywriting, bid management, and monthly performance reporting for small businesses and growing brands across Devon, Cornwall, Kent, and London. We separate management fees from ad spend so you always know exactly where your budget is going. Most small businesses start with a monthly ad spend of three hundred to one thousand pounds, and we help set a budget that balances reach with return. Your Google Ads account is set up under your business and you retain full ownership of all campaigns, data, and history. PPC delivers traffic almost immediately, but we focus on sustainable performance through ongoing optimisation rather than short-term spikes. We recommend combining paid search with SEO Care for both immediate visibility and long-term organic growth. PPC management is available as part of the Full Marketing Support package or as a standalone service.
Google Search Ads
Targeted search campaigns that put your business at the top of Google when potential customers are actively searching for your services.
Google Shopping Ads
Product listing ads for e-commerce businesses — showing your products with images, prices, and reviews directly in search results.
Keyword Research & Targeting
We identify the search terms that drive qualified traffic to your website and build campaigns around the keywords that convert — not just the ones that get clicks.
Ad Copywriting
Compelling ad copy that stands out in search results. We write headlines and descriptions that speak directly to your customers and drive action.
Monthly Optimisation & Reporting
Ongoing bid adjustments, negative keyword management, and A/B testing. Clear monthly reports showing spend, clicks, conversions, and return on investment.
Transparent Pricing
Your ad spend goes to Google, our fee covers management. No hidden costs, no inflated budgets. You always know exactly where your money is going.
PPC Management Packages
Management fee only, published. Your ad spend is separate — it goes straight to Google or Meta and is set with you, not for you.
Starter
£350–£550/mo
Perfect for small businesses needing consistent, simple marketing support.
- ✓Basic content planning
- ✓Light SEO support
- ✓Social media support
- ✓Monthly check-ins
Growth
£650–£950/mo
Ideal for businesses wanting regular content and stronger visibility.
- ✓Email newsletter
- ✓Blog content
- ✓Social media content
- ✓SEO improvements
- ✓Monthly strategy call
Full
£1,200+/mo
For businesses ready to scale their marketing.
- ✓Full content calendar
- ✓Multi-platform content
- ✓Email campaigns
- ✓SEO strategy
- ✓Reporting & insights
- ✓Priority support
All fees VAT-inclusive and billed monthly; PPC is one channel within the plan, so the tier you need depends on how much of the month is paid search versus SEO, content, email or social. Most small businesses we work with start with an ad spend of £300–£1,000 a month on top of the management fee. You own the ad account throughout.
How Does Our PPC Process Work?
A structured approach to paid search — from audit to optimisation.
Audit & Strategy
We review your goals, competitors, and market. If you have an existing account, we audit it for wasted spend and missed opportunities before making changes.
Build & Launch
We set up campaign structure, write ad copy, configure targeting, and launch. Your account is set up under your business — you own everything.
Optimise & Report
We monitor performance daily and optimise weekly. Each month you receive a clear report showing what worked, what we changed, and where we recommend going next.
Combine PPC with SEO for Maximum Visibility
PPC delivers immediate traffic while SEO builds long-term organic rankings. Together, they cover both short-term results and compounding returns. Most of our PPC clients pair it with SEO Care for the strongest results.
Related Marketing Services
PPC works best as part of a broader marketing strategy.
Guides & Articles
Further reading on paid search and digital advertising.
Frequently Asked Questions
Do you publish your PPC management packages?
Yes. PPC management is included in our published marketing plans — Starter £350–£550 a month, Growth £650–£950 a month, Full £1,200+ a month, all VAT-inclusive — and the fee is separate from your ad spend, which goes directly to Google or Meta. The tier depends on how much of the month is paid search versus SEO, content, email or social.
How much should I spend on Google Ads?
That depends on your industry and goals. Most small businesses we work with start with a monthly ad spend of £300–£1,000. We help you set a budget that balances reach with return, and we never recommend spending more than makes sense for your business.
What is the difference between your management fee and ad spend?
Your ad spend goes directly to Google — it is the budget for showing your ads. Our management fee covers campaign setup, keyword research, ad copywriting, ongoing optimisation, and monthly reporting. We are transparent about both costs from day one.
How quickly will I see results from PPC?
PPC delivers traffic almost immediately once your campaigns go live. However, it takes two to four weeks of data to properly optimise targeting, bids, and ad copy for the best return. We focus on sustainable performance, not quick fixes.
Do you manage Meta (Facebook/Instagram) Ads?
Our primary focus is Google Ads, including Search, Shopping, and Display campaigns. If Meta Ads would benefit your business, we can discuss this as part of a broader marketing package.
Can I run PPC and SEO at the same time?
Absolutely — and we recommend it. PPC delivers immediate visibility while SEO builds long-term organic traffic. Together they give you both short-term results and compounding returns. Our SEO Care service pairs naturally with PPC management.
Will I own my Google Ads account?
Yes. Your Google Ads account belongs to you. We set it up under your business and give you full access. If you ever move on, you keep everything — campaigns, data, and history.
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